California
02 November 2016
Reporter: Barney Dixon

YouTube unveils improved Content ID


YouTube’s new Content ID update is now available to content creators on the platform.

The update, unveiled in May, allows creators to continue to earn revenue on videos during copyright claim disputes.

Content ID product manager at YouTube, David Rosenstein, said in a blog post: “If both you and the Content ID claimant want to monetise your video, we will continue to run ads against it and hold those funds separately while the dispute is resolved.”

This marks the end of one of the core concerns of YouTube’s creators, in that false Content ID and copyright claims were being lodged, stopping them from earning ad revenue on their videos.

YouTube said it has listened closely to these concerns and released this “major step to help fix that frustrating experience.”

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